URBAN OUTFITTERS HOLIDAY

Art Direction, Design, Set Design

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INSTAGRAM STORIES

EMAIL MESSAGING

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INSTAGRAM STORIES

CATEGORY: Art Direction, Design, Set Design
YEAR: 2018
ART DIRECTION: Kelly Clawson
PHOTOGRAPHY: Urban Outfitters Studio
SET DESIGN: Kelly Clawson

Abstract, free-form still-life vignettes using found materials and products for Urban Outfitter's holiday campaign. Imagery concepted and captured for email messaging and social, representing each holiday including Thanksgiving, Christmas and Halloween. Overall art direction mirrored the seasonal creative direction established for each holiday.

Selected Works

Index Spacephotography, art direction, set design

ThirdLove Holidayart direction

Good LinesPhotography, Art Direction

Surreal BazaarPhotography, Art Direction

Sephora Luxe LipArt Direction

Sephora SkincareArt Direction

Sephora MakeupArt Direction

ohiiDesign, Branding, Interactive

Juniper KidsArt Direction, Photography, Set Design

Ari DriveDesign, Branding, Interactive

Quaker City ShrubsArt Direction, Photography, Set Design

DUODesign, Branding

YowieDesign, Photography, Set Design

L'Architettura della TipografiaDesign

Lo-Fi AperitifsArt Direction, Photography, Set Design

HipCityVegBranding, Interactive

Ladies, Wine & DesignArt Direction, Photography, Set Design